Understanding, Preparing for and Mastering the Behavioral Interview

Behavioral interviewing is hot these days and every job seeker should be fluent in handling this type of interview. A behavioral interview is based on the interviewer attempting to discover how the job candidate has acted in past jobs in various employment scenarios that likely, reflect the situations in the job at hand. Whereas a traditional interview would likely include the question: Please tell us your strengths and weaknesses, the behavioral interview seeks to understand from specific experiences that reveal your strengths and weaknesses and how you deal with them.

The underlying rationale is that past behavior is the best indicator of future behavior and will yield insights that will help the interviewer determine how the candidate might fit into the company culture.

Examples of behavioral interview questions a marketer might be asked are:

As always, the best thing you can do is be prepared and practice. Our content partner, Boxwood, provides job candidates with expert advice for handling behavioral interviews from Alan DeBack in the below video.